Sunday, October 16, 2011


SEO Tips For Dentistry Websites: Traffic Control

Linking your dentistry website to and from the top Internet directories and to other highly rated sites is one of the best ways to ensure a steady stream of visitor traffic. Not only do you get visitors who link in from those other sites, but the popular Internet search engines, such as Google , Yahoo, and Bing, use the number of quality links connected your website in order to rank it in the search results pages. So the more quality links you establish, the more traffic your website will get.

Here’s how to establish quality links:

• Get Listed: The are two major directories that you will want to get your website listed on: the Open Directory Project (DMOZ) and the Yahoo Directory. The DMOZ is the largest Internet directory in the world, and both Google and AOL use it in the formulation of their search engine directories. Since Google directs roughly 900,000,000 visitors per month, it’s well worth being listed in the directory Google takes its cues from. Listing your website with the DMOZ Directory is absolutely free, but because the directory is run by volunteers, the processing time to get listed may run anywhere from a few weeks to a few months. Working with a professional company such as Dentistry Websites, which specializes in Internet marketing for dentists, can help you streamline the process.

The Yahoo Directory is not free- it’ll cost you a yearly membership fee of $299- but you will find out if your site is accepted within a week of application. Bing now operates Yahoo, and since Yahoo and Bing combined direct about 325,000,000 visitors per month- the closest runner up to Google—many business owners are more than willing to pay the price of admission.

• Get Published: Web articles can be submitted in a wide array of outside sites and are a great way to advertise your expertise and get interested traffic to your dental practice website by linking to keywords or a resource box.

• Exchange: Exchanging links with compatible sites- those with topics related to yours- is a mutually beneficial move that can increase web traffic for all parties involved. Simply contact the site master and ask for an exchange- but be sure to check out the site before you exchange links, since a site with a questionable product or reputation isn’t going to reflect well on your practice.

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